• Marriage and business (is hard) with Matt Griffin

    “The reason behind doing a podcast with this episode, for me, is because a lot of the time people share, on podcasts and interviews, their business wins and it’s all very business focused. BUT I’m really interested about this whole other personal side of running a business, that there’s cost involved with your relationship and […]

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  • Keyword Match Types Explained

    It’s often quite confusing to know which match type is right for your business.  Often, I recommend a mix of modified broad, phrase and exact, but this particular strategy doesn’t often work when you have a really tight budget and need to get the most out of it.  Keep reading for a quick overview of […]

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  • Stop Believing These Google Ad Lies

    If you’ve thought about (or even attempted to use) Google Ads before, I am going out on a limb to say that you’ve probably muttered one of these myths under your breath. And you’re not the only one. I’ve had so many people say these to me when I start banging on about all the good […]

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