• The secret to better copywriting w/ Nami Clarke

    “On a home page, you want to help them see that straight away you understand where they’re at right now.  They might not be ready to buy from you, now this is at the earlier stage of your relationship with them.  Whereas your sales page and your emails are at the later stages of your […]

    CONTINUE READING

  • Brand clarity & the twin mum juggle w/ Megan Raynor

    ‘The main benefits I see for having a brand strategy, and it differs for every client, but there are a few key areas that I think every brand needs. So it’s knowing their audience, knowing why they’re doing what they’re doing – so their purpose, their point of difference, knowing their brand personality – so […]

    CONTINUE READING